Fashion Tribe: Koi Honolulu’s splashy new home
BY NADINE KAM / firstname.lastname@example.org
Koi Honolulu celebrated its grand opening Tuesday at Royal Hawaiian Center with a mini fashion show and prize giveaways.
A trio of men walked away with much coveted women’s accessories and jewelry from Philipp Plein and Chan Luu, among the exclusive brands carried by the boutique that was previously known as Koi Boutique, a much smaller shop within the center.
Owner Kyong Chang’s aim in 2008 was to bring unique and exclusive designs to Honolulu, and the expansion into the larger 2,200 square-foot space would suggest she’s succeeded.
Although the original store’s dark and edgy, rock ‘n’ roll-inspired mix initially drew Japan visitors to shop, Chang said the shop now attracts international, as well as local traffic.
Owner Kyong Chang says the move includes expanding the store’s product lines to cater to a larger audience. “Many of these lines are popular overseas, and we hope to establish a ‘bridge’ with Europe to bring the latest fashion to Hawaii.”
Within the boutique space, she’s managed to create what amounts to a mini casual, but upscale department store stocked with clothing, bags, shoes, fashion and fine jewelry, and other accessories.
Brands currently offered include Andrea D’Amico, Bark, Chan Luu, Cruciani, The Editor, Franco Ferrari, HTC (Hollywood Trading Co.), Hydrogen, Jerome Dreyfuss, Louis Leeman, Luis Morais, M. Cohen, Orlebar Brown, Orobianco, Philipp Plein, Phonz Says Black, PRPS, PT05, Santa Maria Novella & LAFCO, Siwy, Sydney Evan, Victoria Beckham, and Zoe Karssen.
Where the smaller store had a claustrophobic vibe with so many items crammed in, the new store is spacious, well-lighted and spare in its approach to merchandising, so items are easy to find and see.
Of course, when you can see everything, you tend to want everything!
Koi Honolulu is on the ground level of the Royal Hawaiian Center, 2233 Kalakaua Ave. Open from 10 a.m. to 10 p.m. daily. Call (808) 922-4532 or visit koiboutiquewaikiki.com. One hour of free parking is offered with validation for a $10 minimum purchase.
Nadine Kam is Style Editor and staff restaurant critic at the Honolulu Star-Advertiser; her coverage appears in print on Wednesdays and Thursdays. Contact her via email at email@example.com and follow her on Twitter, Instragram and Rebel Mouse.